Sell
Sell smarter in Silicon Valley
Data-backed pricing, polished marketing, and disciplined negotiation — so your home stands out and closes smoothly.
Process
The selling process
Every listing gets a deliberate plan — not a template. Here's how we move from valuation to closed escrow.
Pricing strategy
Comprehensive CMA using recent comps, active competition, and micro-market trends — priced to attract buyers without leaving money on the table.
Marketing plan
MLS syndication, targeted digital campaigns, and listing copy that highlights what buyers actually search for in Silicon Valley.
Professional photography
HDR photography, floor plans, and optional video or drone — first impressions drive showings in a visual market.
Open houses & showings
Coordinated showing schedule, feedback loops, and open-house strategy designed to generate strong offers.
Offer review & negotiation
Compare price, contingencies, appraisal risk, and close timelines. Negotiate terms that protect your net proceeds.
Escrow & closing
Manage disclosures, repairs, buyer requests, and final walkthrough — through recording and wire confirmation.
Valuation
Know what your home is worth
Online estimates are a starting point — not a strategy. Request a personalized valuation backed by local comps and current buyer demand.
Home valuation request
Share your address and timeline — I'll prepare a comparative market analysis with suggested list price range, prep recommendations, and expected days on market for your neighborhood.
Why it matters
Marketing that matches the market
Silicon Valley buyers compare dozens of listings online before they tour. Presentation and pricing precision determine whether yours makes the shortlist.
Prep with purpose
Targeted staging and repair guidance — high ROI improvements only, not a generic checklist.
Analytics-driven
Track showing activity, portal views, and feedback to adjust strategy in the first two weeks.
Negotiation discipline
Engineering mindset applied to counteroffers — clear math on net proceeds before you accept.
Next step
Thinking about selling this year?
Start with a no-pressure valuation conversation — we'll review comps, timing, and net proceeds together.